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Yotpo

Yotpo

Yotpo is an ecommerce marketing platform that helps brands drive growth through reviews, SMS marketing, loyalty programs, and subscriptions.

2011Active825
About
Yotpo, the leading eCommerce retention marketing platform, helps thousands of forward-thinking brands like Steve Madden, Princess Polly, Brooklinen, and Morrocanoil win customers for life. Our platform approach connects data-driven solutions for reviews, visual UGC, loyalty, referrals, SMS marketing, email, and subscriptions, empowering brands to maximize the value of their customers. We integrate with the tools online businesses use every day, including Google, Instagram, top eCommerce platforms, and the rest of the marketing technology stack. Yotpo is a Forbes Cloud 100 company with offices worldwide including New York, London, Sydney, and Tel Aviv. Our mission? Empowering brands to grow their direct-to-consumer business through captivating experiences that spark and sustain lasting customer loyalty.

Technology stack

detected 2026-05-24
Est. monthly stack spend~$1,950/mo
CDN
AWS CloudFront
EmailGoogle Workspace
Hosting
AWS
Stack
jQueryWordPress
Analytics
Google Tag ManagerSegmentAmplitude
Support
HubSpot
Booking
Chili Piper
Affiliate
Self-hosted affiliate
Performance

Company Timeline

Frequently asked

What does Yotpo do?

Yotpo, the leading eCommerce retention marketing platform, helps thousands of forward-thinking brands like Steve Madden, Princess Polly, Brooklinen, and Morrocanoil win customers for life. Our platform approach connects data-driven solutions for reviews, visual UGC, loyalty, referrals, SMS marketing, email, and subscriptions, empowering brands to maximize the value of their customers. We integrate with the tools online businesses use every day, including Google, Instagram, top eCommerce platform…

How much funding has Yotpo raised?

Yotpo has raised a total of $436M in funding. The most recent round on record is Strategic.

When was Yotpo founded?

Yotpo was founded in 2011.

What industry does Yotpo operate in?

Yotpo operates in Marketing, E-commerce, Content Marketing, User-Generated Content.

How many employees does Yotpo have?

Yotpo has approximately 825 people on record.