SegmentSegment
Segment

Segment

Customer Data Platform (CDP) that collects, unifies, and activates customer data for businesses.

2012Active

About

Segment is a customer data platform that collects, unifies, and connects first-party customer data to over 200 tools across marketing, analytics, and data warehousing. It enables real-time customer insights and personalized experiences, acting as the foundational customer data infrastructure layer for businesses.

Technology stack

detected 2026-06-10
Est. monthly stack spend~$200/mo
CDN
AWS CloudFront
EmailGoogle Workspace
Hosting
AWS
Analytics
Google Tag ManagerSegment
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Frequently asked

What does Segment do?

Segment is a customer data platform that collects, unifies, and connects first-party customer data to over 200 tools across marketing, analytics, and data warehousing. It enables real-time customer insights and personalized experiences, acting as the foundational customer data infrastructure layer for businesses.

How much funding has Segment raised?

Segment has raised a total of $284M in funding. The most recent round on record is Series D.

Where is Segment headquartered?

Segment is headquartered in San Francisco, United States.

When was Segment founded?

Segment was founded in 2012.

What industry does Segment operate in?

Segment operates in Customer Data Platform, Data Infrastructure, Data Integration, Data Governance, Audience Segmentation, Identity Resolution.