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RB2B

RB2B

RB2B identifies anonymous website visitors, revealing companies and people to convert them into high-value leads.

Reddit“using rb2b for lead capture & enrichment... it lets me identify b2b visitors on my shopify site and enrich the…”
Website
2021Active3
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About

RB2B is a platform designed to uncover the identity of up to 80% of anonymous website visitors. By revealing the companies and individuals browsing a site, RB2B enables businesses to integrate this data into their existing CRM and sales workflows, facilitating the conversion of anonymous traffic into qualified leads.

Technology stack

detected 2026-06-13
Est. monthly stack spend~$420/mo
CDN
Cloudflare
EmailGoogle Workspace
Stack
Tailwind CSSWebflow
Analytics
Google Analytics 4Google Tag ManagerPostHogLinkedIn Insight TagMeta Pixel
Support
Intercom
Compliance
SOC 2GDPRCCPA
Booking
Chili Piper
Affiliate
ToltSelf-hosted affiliate
Visitor tracking
reb2b
Comments
(5)
1 positive0 mixed4 negative
Reddit
r/b2bmarketingu/gglavidaNov 23, 2025Negative

“RB2B is systematically avoiding compliance, legal and audit tools to avoid detection of aggressive data collection in a very similar fashion to Volkswagen Dieselgate!. Turns out the source code has multiple scripts to bypass regulator, lawy…”

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Reddit
r/b2bmarketingu/Weird_Perception_376Sep 18, 2025Negative

“I’ve been using RB2B for lead generation in the cloud/FinOps/infra space , but honestly, the results haven’t been great. Most of the leads I get are salespeople or folks who don’t even understand basic cloud tech - completely irrelevant to…”

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Reddit
r/shopifyu/SchniederDanesAug 25, 2025Positive💎

“using rb2b for lead capture & enrichment... it lets me identify b2b visitors on my shopify site and enrich their data (company, size, etc)....i set it up through the rb2b shopify app and connected it with my crm via”

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Reddit
r/b2bmarketingu/Inevitable_Key_8309Jul 28, 2025Negative

“RB2B, how is it legal? Is it any good?. We have an outsourced BDSR team suggesting we use RB2B but to our knowledge (from our legal team) it's legal to be able to simply just identify whoever is on your website without a preexisting databas…”

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Reddit
r/b2bmarketingu/schwinn140Jun 20, 2024Negative

“Both are saying that they can deliver prospect level transparency from users visiting your site. That said, they don't say HOW they are doing this. To test this, I visited both sites and asked them who I was. Both quickly knew where I work.…”

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Some comments are pulled from public discussions around the web (look for the source icon). Quotes are excerpts; click through to read the full thread.

Frequently asked

What does RB2B do?

RB2B is a platform designed to uncover the identity of up to 80% of anonymous website visitors. By revealing the companies and individuals browsing a site, RB2B enables businesses to integrate this data into their existing CRM and sales workflows, facilitating the conversion of anonymous traffic into qualified leads.

How much funding has RB2B raised?

RB2B has raised a total of $2M in funding. The most recent round on record is Seed.

Where is RB2B headquartered?

RB2B is headquartered in Tel Aviv, Israel.

When was RB2B founded?

RB2B was founded in 2021.

What industry does RB2B operate in?

RB2B operates in MarTech, AdTech, Sales Intelligence, Lead Generation, Website Analytics, Data Enrichment.

How many employees does RB2B have?

RB2B has approximately 3 people on record.